Leveraging Referrals: 4 Things You Must Do To Gain Trust

In this episode of Toledo Business Coaching, Patrick Good explains the importance of gaining trust and respect from our referral partners by developing four basic “must do” daily habits. It’s no surprise that business sales conversion rates increase dramatically through referrals so begin practicing these four habits today.

For more information, visit Patrick’s website.

About Pat Good

Patrick GoodPatrick Good is the Owner of PAG Associates, a Corporation consisting of 5 business units, including AdviCoach of NW Ohio.  Pat founded AdviCoach of NW Ohio in 2010.  AdviCoach is the nation’s fastest growing business coaching and advisory firm.  Pat has an extremely broad business background with over 25 years of experience and success in a wide range of areas including Sales & Marketing, Business Development, Operations, Materials Management, Purchasing, Manufacturing, and Engineering.  His extensive business acumen is rooted in his shop-floor manufacturing and production management experience.  He has led the Materials, Purchasing, Operations, and Sales functions of local and global companies, including Honeywell International, Midwest Stamping, Kelsey-Hayes, William Cook North America, and Toledo Stamping.

Pat’s background includes certifications in Six Sigma, Lean Manufacturing, Theory of Constraints, and Total Quality Management systems, including Facilitator roles.  He is a Lifetime Certified Purchasing Manager and Six Sigma Black Belt.

After serving in the United States Navy, Pat earned his Engineering and Business degrees from the University of Toledo.  He was born and raised in Toledo.  He and his wife of 29 years (Peggy) have two adult daughters and live in Maumee.

Watch other episodes by Patrick Good –  Toledo Business Coaching:  Making Your Success a Reality

  1. You’re so right Patrick, being timely is something that I’ve always struggled with. I was always surrounded by people who didn’t value their time and the time of others, and when starting business, I brought on this bad habit. Being late for meetings or appointments does make clients and colleagues uneasy about working with you, and challenging myself to be early when meeting with people has made the difference to gain trust. Thank you again for the reminder!

    • Valerie, it sounds like you have great self-awareness and, by embracing the four simple daily “habits”, your referral network will continue to grow. Congratulations on your business success.

  2. Patrick, these 4 things you must do to gain trust are excellent tips for any business owner and also for us personally. Thanks for the show and the tips.

  3. These tips for gaining trust are important are for all aspects of life, Patrick! And we really need to gain the trust of referral partners as a way of deepening the relationship so they want to refer us. Thanks for a great show!

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